About Us
PERFUME PLUS
OUR BRAND STORY
Perfume Plus is more than a perfume boutique — it's a heritage born from a dream, woven with family tradition. What began as a humble perfumery in the wake of the Indo-Pak partition has blossomed into Pakistan's premier destination for luxurious fragrances. With passion, precision, and a commitment to excellence, we offer a diverse range of scents — from designer impressions to bold niche creations and exclusive in-house blends — making luxury accessible to all.
EXPANSIONS
Starting as a small family business, Perfume Plus has grown to become a leader in the Pakistani fragrance industry. With our boutique and online presence, we serve fragrance lovers from Karachi to Kashmir, delivering curated collections to every corner of the country. We're not just growing in size; we're expanding our reach, ensuring that everyone can experience the artistry of scent.
AHMED NADEEM
Raised with the legacy of scent, Ahmed Nadeem's vision for Perfume Plus was born from a desire to elevate perfumery in Pakistan. His entrepreneurial spirit, passion for fragrance, and commitment to quality have transformed a family tradition into a symbol of excellence. For Ahmed, Perfume Plus isn't just business — it's deeply personal. His mission is to make niche and luxury fragrances accessible, while always honoring the art of perfumery. He sets the standard for excellence, both in craftsmanship and innovation.
AHMED NADEEM
CEO & MASTER PERFUMER
As the driving force behind Perfume Plus, Ahmed Nadeem brings together the worlds of business and artistry. He leads with creative vision and strategic foresight, ensuring that each fragrance is crafted with precision and passion. Under his leadership, Perfume Plus has become a recognized name in the industry, blending timeless craftsmanship with forward-thinking innovation. His unique ability to craft scents that evoke memories and emotions sets him apart as both a visionary entrepreneur and a master perfumer.
Our Philosophy At Perfume Plus, we believe scent is not just a product — it's a story, a statement, a signature. Every fragrance is crafted to encapsulate a feeling, a moment, or a memory. We take pride in bottling the intangible and offering our customers a way to express themselves without words. Our philosophy is simple: Some people chase a feeling. We bottle it.
WHERE WE SERVE
OUR AESTHETIC CLEAN. REFINED. ETERNAL.
We operate both online and through our boutique, delivering across all of Pakistan. From Karachi to Kashmir, our bottles travel with stories waiting to be worn.
OUR OFFERINGS
MORE THEN JUST A IMPRESSION
Designer Impressions: Inspired by the greats, recreated with detail and heart. Niche Perfumes: For those who crave the uncommon. In-House Originals: Crafted exclusively by our perfumers — found nowhere else. Discovery Sets 8 Gifting: Curated collections for those who explore scent as an art.
What Sets Us Apart
In an industry flooded with repetition, we chose a different path. Distinct Craftsmanship: Every scent is made using globally sourced ingredients from the finest perfumery houses. Unmatched Quality: We obsess over longevity, projection, and the true emotional essence of each fragrance. Affordable Luxury: Our fragrances rival global standards, yet remain within reach. Creative Freedom: We don't copy, we reinterpret, innovate, and sometimes... invent entirely. This is why Perfume Plus is not just another perfume store — it's Pakistan's scent authority.
OUR VISION
TO CRAFT FRAGRANCES THAT CONNECT HEARTS AND MINDS, EVOKING EMOTIONS AND MEMORIES ACROSS THE WORLD.
OUR MISSION
TO REDEFINE LUXURY FRAGRANCE BY OFFERING INNOVATIVE, HIGH-OUALITY SCENTS THAT REMAIN ACCESSIBLE TO EVERYONE, MAKING LUXURY A FEELING TO BE LIVED — NOT JUST WORN.
